AUTOWINK: Playful car wash identity

Playful brand identity for AutoWink, a tech-enabled car wash activated via mobile app. The bold and cheeky system reflects the service’s clean, modern, and lighthearted character — “a car wash with a wink.”

Client

AUTOWINK

DELIVERABLES

• Primary logo and responsive logo system • Brand color palette and typography guidelines • Custom brand illustrations • Social media assets and templates • Packaging design elements • Print collateral

Year

2025

Role

Brand Identity Strategist & Designer